While you may not have heard of Steven M Neil, chances are he's impacted your life in one way or another. If you're big on snack foods, you've definitely eaten something his company, Diamond Foods has produced. That's mostly due to him advancing the brand much further throughout the time that Steve M. Neil spent as CEO.
Throughout his time at the company, Mr. Neil has provided many new innovations. The sort of which has led them into a new era of snacking success. They've become one of the food giants, and they produce some of the most popular American snacking products.
One of the first things that he did, was to help provide more variety to the Emerald Nuts brand. While it was already successful, he ensured that they changed to become more of a health brand as well. Thereby opening themselves up to the health crazes.
But he's accomplished a lot more than that. Another big part of his legacy at Diamond, are the brands that he acquired while working for them as well. These helped to branch out the company's products, growing their hold on the snack market even further.
Utilizing his leadership, they were able to make the jump into popcorn, by purchasing Pop Secret. This allowed them to tap into a market that they hadn't been able to before. Affording them the chance to reach more people.
After that, http://www.linkedin.com/pub/steven-neil/10/867/b75 acquired Kettle Chips. This moved them into the potato chip business. This allows them to compete with some of the biggest brands around, like Lays which are much more well known in the snack industry.
However, they even tried to go further by acquiring Pringles, but the deal fell through at the last minute. But it's a credit to how big Diamond are in the industry, that they're able to even make moves like that in the first place.
After all is said and done, you can measure Neil's legacy on what he helped Diamond accomplish. They've got a larger share of the snack market than ever before. But more importantly, they're set up to acquire even better opportunities in the future.
Throughout his time at the company, Mr. Neil has provided many new innovations. The sort of which has led them into a new era of snacking success. They've become one of the food giants, and they produce some of the most popular American snacking products.
One of the first things that he did, was to help provide more variety to the Emerald Nuts brand. While it was already successful, he ensured that they changed to become more of a health brand as well. Thereby opening themselves up to the health crazes.
But he's accomplished a lot more than that. Another big part of his legacy at Diamond, are the brands that he acquired while working for them as well. These helped to branch out the company's products, growing their hold on the snack market even further.
Utilizing his leadership, they were able to make the jump into popcorn, by purchasing Pop Secret. This allowed them to tap into a market that they hadn't been able to before. Affording them the chance to reach more people.
After that, http://www.linkedin.com/pub/steven-neil/10/867/b75 acquired Kettle Chips. This moved them into the potato chip business. This allows them to compete with some of the biggest brands around, like Lays which are much more well known in the snack industry.
However, they even tried to go further by acquiring Pringles, but the deal fell through at the last minute. But it's a credit to how big Diamond are in the industry, that they're able to even make moves like that in the first place.
After all is said and done, you can measure Neil's legacy on what he helped Diamond accomplish. They've got a larger share of the snack market than ever before. But more importantly, they're set up to acquire even better opportunities in the future.
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